About the Company

Founded in Geneva by Sébastien and Aurélien, Chronic. was born from a simple conviction: coffee can be of exceptional quality, more sustainable and respectful of the planet while remaining accessible to all.

Our mission? To make specialty coffee the norm of tomorrow.

Each cup tells a story: one of carefully sourced coffees, roasted locally with precision and delivered in compostable packaging, without capsules. One question guides all our decisions: Why create additional waste with every coffee?

Behind Chronic. stands Bean2me. This Swiss B Corp-certified company has been a pioneer in specialty coffee for businesses since 2017. We source exclusively organic and Fairtrade coffee, which we roast ourselves in Geneva. Today, we serve more than 30’000 coffees every day in over 500 organizations across Switzerland.

Building on this experience, we launched our B2C brand Chronic. in 2025 for the general public. With Chronic., we responded to a clear demand: the employees of our B2B customers wanted to enjoy at home the same coffee that they had at the office. The success was immediate: more than 1’500 customers in just a few months!

In Switzerland, more than 3 million households own a coffee machine. This market is evolving rapidly: nearly a quarter of consumers are leaving capsules behind and returning to coffee beans, more authentic and environmentally friendly. Chronic. is supporting this movement. We offer Swiss specialty coffee that is sustainable, accessible and rooted in local expertise.

62% of Chronic. clients reorder our coffee and then recommend it through the referral program. With a Google rating of 4.9/5, we don't just sell coffee: we give new meaning to how it's consumed.

Chronic. is the Swiss specialty coffee of tomorrow: roasted in Geneva, good for the planet, and finally within everyone’s reach.

Company at a Glance

• Profitable & self-financed: For the past 8 years, we have posted average growth of 30% per year, rising to 45% in 2025. Profitable since 2024, we have never opened our capital before.
• Tested & approved: More than 30’000 Chronic. coffees are served every day 500+ Swiss companies. And B2C demand has been booming since 2025, with 1’500+ customers already.
• Certified & pioneering: The only Swiss coffee roaster double-certified B Corp and EcoEntreprise Excellence, a guarantee of real sustainability that has become a competitive advantage.
• Operational & ambitious: Our coffees are already delivered across Switzerland, and we will begin distributing Jura and Schaerer machines starting in January. With a solid foundation, a loyal customer base and rapidly growing brand awareness, we are ready to accelerate our expansion.

Chronic. - Artisan coffee roasting in Switzerland: Watch the video below.

Benefits for Co-Owners and Investors

As a co-owner of Chronic., you will enjoy the following benefits:

• Invest in a universal and rapidly evolving market: Coffee remains one of the most resilient markets in the world. In Switzerland, more than 5 million cups are consumed every day. Demand for coffee beans - more sustainable and authentic than capsules - is booming.
• Join the acceleration of a brand that is already profitable and recognized: We record average annual growth of 30% (45% in 2025) and serve 500+ recurring B2B customers. B2C demand for our Chronic. coffees is increasing every month, and we are targeting revenues of CHF 4 million in 2026.
• Combine financial performance with real impact: As the only Swiss roaster with dual B Corp and EcoEntreprise Excellence certification, we generate revenue (CHF 2.2 million in 2025) from organic and Fairtrade coffees. Chronic. proves that performance and sustainability can coexist, a real competitive advantage.
• Support a scalable and well-managed model: Built on a solid B2B foundation, a growing e-shop, increasing brand awareness, and logistics already in place, Chronic. is accelerating its expansion in Switzerland and Europe to become the benchmark for responsible specialty coffee

Investing today means joining an already profitable Swiss brand that is a pioneer in sustainable specialty coffee and ready to conquer Europe.

Milestones

2026

• Target - CHF 4 million in revenue and improved EBIT
• Signing of national distribution agreements
• Opening of the Geneva store in January 2026, followed by Lausanne and Zurich in Q3 and Q4 2026
• Launch in France and Germany with significant marketing investment
• Move to new roasting facility and delivery of second roaster in June

Testimonials

"I love Cold Brew in cans, it's perfect after summer bike rides to cool down or for days out traveling to take with me in my backpack. The range of seasonal coffees is incredible, a specialty coffee that really speaks to me and with a unique character in every sip."

Elise Chabbey, FDJ-SUEZ Professional Cyclist

"Since 2022, we have had the pleasure of supporting Bean2me in its ambitious and authentic sustainability approach.

At Bean2me, sustainability is part of the company's DNA: certified B Corp, EcoEntreprise Excellence, Fairtrade, and a member of 1% for the Planet, it doesn't just tick boxes. Bean2me rethinks every link in its value chain to reduce its footprint and strengthen the circular economy of coffee, from bean to cup, right through to the reuse of coffee grounds.

Always in search of meaning and impact, its team embodies a lively, innovative, and deliciously aromatic approach to sustainability. At Bean2me, Chronic. coffee creates only one addiction: that of good, sustainable taste!"

Jean-Luc Depraz, Founder of Green Circle, a sustainability consulting firm

Our Vision - Why invest in Chronic. ?

At Chronic., we believe that coffee can be exceptional, sustainable and accessible to everyone.

Our mission is to make specialty coffee the standard for tomorrow's coffee. First in Switzerland, then in Europe.

Roasted in Geneva, Chronic. builds on seven years of successful experience in the corporate world through Bean2me SA. Every day, more than 30’000 Chronic. coffees are served in over 500 Swiss companies, alongside deliveries of sustainable fruit and breakfasts. The result? More than CHF 8 million in cumulative revenue, including CHF 2.2 million in 2025.

We combine financial performance with real impact. We are the only Swiss coffee roaster certified by B Corp and EcoEntreprise Excellence, two labels that guarantee our social and environmental standards. Our coffees are delivered in compostable or reusable packaging, without capsules. Because good coffee should not generate waste with every cup.

Chronic. is now entering a new phase of growth. We are opening up our capital for the first time in order to finance:

• Our development in Switzerland (opening stores, strengthening e-commerce and marketing)
• Our launch in France and Germany in 2026
• The acquisition of a second roaster to increase our capacity to 50 tons per year

We already collaborate with world-renowned partners such as Jura and Schaerer. This will enable us to distribute Jura machines in our stores, as well as the Swiss brand Olympia Express, starting in January. In addition, we are in advanced discussions with a Swiss national distributor to offer our coffees in stores throughout Switzerland.

Investing in Chronic. means joining a profitable Swiss brand, a pioneer in sustainable and accessible specialty coffee, now set to become the leading reference in Europe.

FAQ

Why did you choose crowdinvesting as your financing method?

We chose crowdinvesting over institutional financing because we believe in the power of community. This campaign will allow us to further accelerate Chronic's development. Together, we want to build the next chapter of this adventure!

How did you calculate the company's valuation?

The valuation was established on the basis of a revenue multiple of 5.5x, in line with practices observed in the specialty coffee and sustainable food e-commerce sectors (generally between 4x and 6x for profitable, high-growth brands).

This calculation is based on an already profitable business, with more than 500 corporate clients, 30’000 coffees served per day, and 10 tons of fruit delivered per month to businesses.

It also incorporates sustained growth of 30 to 45% per year, the opening of the B2C channel, and a high probability of signing national distribution contracts for Chronic coffees, which will further strengthen the brand's commercial traction and visibility.

Why should I invest in Bean2me SA and not directly in Chronic.?

Bean2me SA is the legal and operational structure that has been running all activities for more than seven years. It manages the entire corporate break room experience - including the rental and maintenance of coffee machines, the delivery of fresh fruit, dried fruit, and breakfast items - as well as the operation of the specialty coffee Chronic., a brand owned and developed by Bean2me.

Investing in Bean2me SA therefore means investing in a company that is already profitable, diversified and firmly established. Bean2me combines a proven B2B model with the rapid growth of its B2C brand Chronic.

What is the shareholding structure of Bean2me SA?

69.5% is held by Sébastien Grillet and 30.5% by Aurélien Gauffrenet.

Do I have voting rights?

No, but we will consult all our investors annually via a questionnaire.

Will I receive dividends?

Our goal is to distribute approximately 30% of EBIT as dividends starting in 2026, while maintaining a portion for reinvestment to support growth and European expansion.

By 2030, we aim to have a more mature distribution policy, with up to 50% of EBIT paid out in dividends, in line with the standards of profitable and well-established Swiss companies.

Is an exit planned?

As indicated in the section on dividends, no exit is planned at this stage. Our goal is to continue to develop and grow Bean2me SA and its Chronic brand over the long term, first in Switzerland and then in Europe.

Of course, a buyout or the entry of a strategic player can never be completely ruled out. If an offer were to significantly exceed the company's valuation and serve the interests of investors, we would then consider discussions.

With you, we want to make specialty coffee the norm of tomorrow. Investing today means joining a profitable and purpose-driven Swiss brand, a pioneer in sustainable coffee and ready to conquer Europe!